OneHub helps companies in the UAE run CSR and cause-marketing campaigns with creators who care about the cause. Ramadan giving, Pink October, health awareness days, National Day and community drives become more visible, more credible and easier to measure.
Why creators make CSR more effective
Many CSR programmes do real good but are rarely seen. Creators tell the story in a human way, invite their followers to take part, and show the impact on the ground. That builds trust in your brand and often increases donations, volunteers or sign-ups.
Cause moments in the UAE calendar
| Moment | Campaign ideas |
|---|---|
| Ramadan | Iftar meal drives, donation matching, volunteering days |
| October | Pink October screening and awareness drives |
| 10 October to 14 November | World Mental Health Day, Movember and World Diabetes Day |
| December | UAE National Day community and heritage campaigns |
| Year-round | Environment, education and community programmes |
What we deliver
- Cause and partner fit check, including licensed charity partners where needed
- Creators with a genuine connection to the cause
- Content plan that puts the impact first and the brand second
- Employee and community participation content
- Transparent reporting on reach, engagement and real-world results
Keeping cause campaigns credible
- Work with registered charities and approved fundraising channels
- Be specific about what the brand gives and when
- Get consent before featuring beneficiaries
- Avoid exaggerated claims and “purpose-washing”
- Disclose paid partnerships clearly
Related services
- NGO and nonprofit influencer campaigns
- Pink October campaigns
- Health awareness day campaigns
- Ramadan influencer campaigns
Frequently asked questions
What is cause marketing?
Cause marketing is when a brand partners with a cause or charity to raise awareness or funds, and promotes that partnership. Creators help by telling the story and inviting their audiences to take part.
Can CSR campaigns raise donations in the UAE?
Yes, as long as donations go through licensed charities or approved channels. We help you set the campaign up with the right partner.
How do you choose creators for a CSR campaign?
We look for creators who already talk about the cause or community, so their involvement feels genuine to their followers.
How do you measure a CSR campaign?
Alongside reach and engagement, we track the real outcome: donations, volunteers, sign-ups, screenings or meals delivered.